Specialized to Pay $700k for Roubaix Trademark

Don’t want to say I called it, but….  called it.

Bankruptcy proceedings are for ASE (parent company of Fuji Bicycles and Performance Bike) are moving forward and one company asset offloaded so far? The trademark for “Roubaix.” Specialized has been licensing the name from ASE since 2003, no longer, though, as Specialized has agreed to  purchase the trademark outright for $700k. The sale isn’t final, yet. A judge will  decide on January 22 if the agreement can be accepted.

 


Posted

in

by

Comments

Subscribe
Notify of
guest

0 Comments
Inline Feedbacks
View all comments

Other Stuff You Might Like

Why are you down here?

SIGN UP FOR OUR NEWSLETTER (NO BULLSHIT)

    This form uses Akismet to reduce spam. Learn how your data is processed.

    COOL PEOPLE