MyWhoosh Pedals into the Spotlight with an Exclusive UCI Partnership for the Cycling Esports World Championships
Virtual cycling has witnessed a significant shift with the recent announcement that MyWhoosh is teaming up with the Union Cycliste Internationale (UCI) in an exclusive three-year agreement for the UCI Cycling Esports World Championships. This collaboration, set for 2024 through 2026, underscores a notable transition from the previously favored platform, Zwift.
Gearing Up for Exciting Times Ahead
As a free-to-use platform, MyWhoosh’s recent achievements are commendable. In the past year alone, they’ve showcased their dedication to the virtual cycling arena by successfully organizing their debut Race Championship Series and rolling out elite virtual European circuits, with Belgium being a notable addition. Akhtar Saeed Hashmi, the driving force behind MyWhoosh, expressed his enthusiasm:
“We are beyond elated to partner with UCI for the forthcoming three years. The synergy between MyWhoosh and UCI aims to elevate the UCI Cycling Esports World Championships with robust race control systems. Our vision aligns with transforming Abu Dhabi into an iconic global cycling hub. Combining the fervor of esports and the essence of cycling, we aim to offer an unparalleled experience for athletes, fans, and aficionados. This venture heralds a renaissance for MyWhoosh and the digital cycling arena, extending the thrill of competitive cycling into homes globally. Moreover, we eagerly await welcoming the global cycling fraternity to Abu Dhabi for the 2028 UCI Road World Championships and the 2029 UCI Track World Championships.”
Echoing this enthusiasm, UCI President David Lappartient lauded MyWhoosh’s capabilities and expressed confidence in their commitment to elevate this widely-celebrated event. With the hosting baton now in MyWhoosh’s hands, the company is gearing up to make the upcoming editions of the UCI Cycling Esports World Championships truly groundbreaking, envisioning an engaging global event that promises to revolutionize virtual cycling.
On a Winning Streak
MyWhoosh has been turning heads in the indoor cycling domain. Their maiden Race Championship Series in April is still the talk of the town, especially with a staggering prize pool surpassing $1 million. Further accentuating their dedication, they introduced virtual European routes, including those mirroring the iconic terrains of Belgium. Such initiatives reinforce MyWhoosh’s passion for innovating and amplifying our indoor cycling journey.