Volvo's Revamped Polestar Brand Poised to Take on Tesla 1

Volvo’s Revamped Polestar Brand Poised to Take on Tesla

There’s something clearly missing on the Polestar 1, the first production vehicle unveiled by the world’s newest car brand: a Volvo badge.

Ever since the Volvo Coupe Concept showed up in 2013, the hope has been that Volvo would turn out a production vehicle with its design language. While Volvo worked on its bread-and-butter vehicles like the XC90, the coupe seemed lost to history. But when Volvo announced Polestar would be the Swedish manufacturer’s performance sub-brand, the coupe found a forever home.

The Polestar 1 packs a 600-horsepower plug-in hybrid powertrain in a body to die for. The 2+2 grand tourer makes great use of its obvious similarities to the Volvo S90 while maintaining the perfect balance of separation from its parent brand.

The Polestar 1 wraps itself in carbon fiber, because aluminum is for plebs, thus delivering a 45-percent stiffer body while weight drops by 507 pounds compared to the S90.

Under the hood lies a turbocharged 2.0-liter Drive-E Volvo four-cylinder tuned for 218 hp. That engine’s sole job is turning over the front wheels. Twin electric motors deliver 382 hp to the rear wheels, giving the Polestar 1 a total torque rating of 737 lb-ft.

Obviously, the Polestar 1 is a premium car, but with production limited to just 500 examples per year, it’s also unlikely you’ll ever see on. As for price. there isn’t one. Rather, the vehicle will be available with a subscription service.



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